This Child Actor From 'It' Filmed A Creepy And Effective PSA To Keep People Off Phones At Movies
The Alamo Drafthouse takes the theatergoing experience very seriously but has always managed to get their point across in a comical way, especially when it comes to inconsiderate patrons. However, it seems where cleverness has failed, the expanding chain of theaters has decided to motivate its clientele with some good old-fashioned terror.
With the record-setting premiere of the latest adaptation of Stephen King’s “It” still fresh in Americans’ minds, the theater company recruited the film’s impish Georgie (played by a far less sinister 8-year-old, Jackson Robert Scott) to send a message to those who think texting during movies is acceptable behavior. Scott was in attendance, dressed in character, at the Phoenix Alamo Drafthouse on opening night, so commandeering his talents for a low-budget 30-second spot was apparently too good a proposition to pass up.
Here he is freaking out an entirely new internet audience in the name of manners and common courtesy:
Those familiar with the film will recognize the reference, but one needn’t be a student of the film to find their skin crawling from his frighteningly casual transformation from “cute kid” to something else entirely.
As mentioned above, this isn’t the first time Alamo Drafthouse has taken talkers and mobile phone users to task. In 2011, the chain posted a video that quickly went viral with the following preface (per the video’s YouTube page):
“We do not tolerate people that talk or text in the theater. In fact, before every film we have several warnings on screen to prevent such happenings. Occasionally, someone doesn't follow the rules, and we do, in fact, kick their asses out of our theater. This video is an actual voicemail from a woman that was kicked out of one of our Austin theaters. Thanks, anonymous woman, for being awesome.”
Other theater chains may be making more accommodations for theatergoers hell-bent on using their phones — much to the chagrin of more serious and traditional fans of cinema. Whether the motivation behind Alamo’s campaigns is simple courtesy or even the ultimate safety of their patrons, they seem unwilling to budge on the issue.
Fortunately for all, they keep coming up with innovative ways to remind us of that fact.
Share image via Alamo Drafthouse/YouTube.
Startling Photos Taken By First Responders To The Puerto Rico Hurricane About 60% of the island is still without power.
Penniless Man Sold A 175-Year-Old Navajo Blanket For $1.5 Million He had been living on $200 a month.
This Dictionary's Word Of The Year Is An Obvious Dig At The Trump Family When pressed on camera earlier this year, Ivanka didn’t know the definition.
Americans Spend The Most On Health Care But Lag Behind In Life Expectancy Japan has the longest life expectancy.
CNN Promotes Its #FactsFirst Campaign By Taking A Shot At Trump On Twitter Polls show the country trusts CNN over Trump.
8 Gaslighting Techniques To Use At Work Gaslighting at work is all the rage. How can you use this powerful psychological tactic to your own advantage?
One Man's Tour Of Cheesecake Factory's 'Postmodern Design Hellscape' The restaurant’s decor resembles a spastic, multigenre interior design fever dream.
Conservatives Are Mad At Starbucks Again For Its Holiday-Themed Cup Some conservatives believe those hands on the cup belong to lesbians, and they aren’t happy.
Study Reveals Who Self-Made Millionaires Like To Hang Out With Who you hang out with is as important as who you don’t hang out with.